Sydney Chamberlain – Content Marketing Tricks & Tips

A famous painting of an old man scribing onto a large piece of paper, perhaps writing about the anatomy of a book.

The Anatomy of a Book

September 8, 2023

A famous painting of two ladies, presumably speaking about something as lackluster as GA4.

Preparing For Google Analytics 4

May 18, 2023

A famous painting of people looking at a memo board, representing one of the earliest content distribution techniques.

How To Create A Content Distribution Strategy

April 17, 2023

Welcome to the blog!

As a content professional, I use my blog to share my insights, opinions, and advice on content marketing and writing.

x Sydney

A man trying to paint himself, and in my opinion not doing a very good job of it. Imagine if he had to make a buyer persona of someone else.

How To Develop A Useful Customer Persona

February 27, 2023

A famous painting of a man looking through a telescope, wondering where his content strategy will take him.

Why You Need a Content Strategy

January 21, 2023

A famous painting of a party with some people dancing, others sitting, and others sneaking away — a great representation of different personalities in action.

Finding Your Personality: The 12 Brand Archetypes

March 27, 2018

A famous painting of a collection of objects on a table, including books and sheets of paper.

83 Types Of Content To Fill Your Calendar

July 27, 2017

A famous painting of a set of twins — could it be a visual representation of spun content? Similar, but different enough?

What Is Spun Content?

August 1, 2016